Platformic CMS
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Our company sprung to life as result of the challenges that faced web developers and end users alike. After years of working with mediocre tools, average service and feeling as though users deserved something better to create and manage their web assets, Platformic was born.

Led by a team of network and software professionals with extensive experience in the development of enterprise-wide web platforms and award-winning software, coupled with a commitment to customer service, Platformic is not just another software company. It is a complete end-to-end, creation-to-delivery, web platform. By challenging ourselves to constantly improve and innovate, we produce products and deliver services that allow customers to leverage technology to improve efficiency and increase productivity.

More that just a software company, Platformic empowers users with the technology and the 'know how' to get things done. Our goal is to put our knowledge in your hands.

Claudio Canive


Chief Executive Officer

In addition to being an accomplished and industry-recognized network engineer, Claudio is a patent holder and holds numerous vendor certifications from Cisco and Microsoft. After several years designing Wide Area Networks and teaching on behalf of various vendors, he spent a number of years supporting and implementing network simulation and application troubleshooting solutions for CACI Products Company. Later after joining Compuware Corporation, Claudio was tapped to become product manager for the $100 million Vantage product line.

Claudio's experience in building and supporting commercial software applications, and his commitment to excellence, rounds out an already impressive set of skills on the Platformic team.

Mark Underhill


Chief Technology Officer

With over 12 years of web development experience, Mark brings both creativity and know-how to the Platformic team. As the lead architect for Platformic, he is able to leverage the experience he gained building web platforms for large media companies such as Clear Channel Communications and deliver an efficient, secure, and cutting edge solution unlike any other.

Leyla Larijani


Chief Financial Officer

A chemical engineer by trade, Leyla's professional career has spanned numerous industries such as manufacturing, finance and hi-tech. With over 8 years of experience in the high-tech field and as a graduate of The Rady School of Management at the University of California San Diego, Leyla brings a wealth of experience and financial acumen to our team. She manages the day-to-day operations of the business, including finance, legal, and business operations.

Eric Broadwater


Director of Professional Services

Bridging the gap between Platformic clients and the technology, Eric puts 8 years of web and design experience to use as lead implementation engineer. Working with enterprise clients like Tribune, Comcast SportsNet and Peak Broadcasting; Eric provides a knowledgeable conduit between the needs of the client and the vast Platformic toolset. With previous experience spearheading internet initiatives for a number of companies - including Fortune 500 companies and professional sports organizations - his portfolio of work makes him well-suited for the job of shaping fledgling ideas into attractive and profitable internet solutions.

Larry Mendibles


Professional Services

With over 13 years of radio experience and 5 plus years of Web Design experience, Larry brings a blend of a hard-work and real world design and implementation to any project.  Larry works with enterprise clients such as Fox Sports, Comcast SportsNet, and Radio San Diego to provide support and instruction and makes sure every customer need is met.  Together with Eric Broadwater, the two provide unbeatable know-how and support unmatched in the industry.
Below are just a few of our clients sites, built using the power of Platformic. Please click the thumbnails below for full size photos.
Here at the Platformic blog it's a pretty loose forum. While I don't really think that anyone is going to post a blog about their cats (well, maybe Eric might ...) we post about a range of stuff that might be of interest to a client of a CMS or someone looking to work on websites and although Platformic does not provide graphic design services we do work with a host of people who might be interested in graphics and for certain who at some times might use Photoshop so I wanted to share something that I learned today which blew me away (and I have been using Photoshop for 15 years now!)
Google recently announced that it has acquired a social RSS service called Postrank which is a huge indication of their commitment to their social strategy. It doesn't take a genius to figure out that this move is an indicator that social media and services continue to have a very big impact on the web as we know it today. The future will surely continue down the social road.

So what does Postrank do anyway? Here's a quote straight form their web site on the subject:

"Our platform tracks where and how users engage, and what they pay attention to — in real-time. PostRank social engagement data measures actual user activity, the most accurate indicator of the relevance and influence of a site, story, or author."
As sure as the sun will rise in the morning, your site users are going to end up hitting a 404 error page at some point or another. But what you provide them when they hit that pages can actually tell a lot about your site, and can help turn your what is technically a fail for the user into a win, if done properly.

By definition (remember when definition was pulled from encyclopedia rather than wikipedia? I guess I am dating myself somewhat here), a 404 page is:

"The 404 or Not Found error message is a HTTP standard response code indicating that the client was able to communicate with the server, but the server could not find what was requested. 404 errors should not be confused with "server not found" or similar errors, in which a connection to the destination server could not be made at all. A 404 error indicates that the requested resource may be available again in the future."