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Our Clients - Radio Groups and Stations

Radio stations face challenges that are unique to their broadcast realm.  They battle dwindling staff budgets, rising online sales budgets and wide ranging social media outlets that all compete for the attention of the all important 'P1' listeners.

Platformic was born from the offshoot of former Clear Channel Interactive employees.  This experience in corporate radio provided our staff with invaluable knowledge for the radio world and the challenges it presents.  Because of this wealth of experience, Platformic is built to be a tailor made, turnkey solution for radio stations large and small.  

From customizable user permission, to build-in podcasting, social media hooks and broadcast emails tools; Platformic represents the best of what a radio station could hope for out of a content management system.  The radio groups who continue to partner with Platformic to enhance their online brand range from top 20 markets to small market single stations, but across the board they leverage the radio-centric Platformic tools to help create a compelling online content and presence.

Momentum (West Coast Broadcasting) is a Visalia, California based radio station group. WCB consists of KJUG 106.7 FM Today’s Country Hits, Z104.9 FM Today’s Hits and AM 1270 Classic Hit Country.
Alpha Broadcasting was formed in August 2009 by Larry Wilson and Endeavour Capital. In addition to six radio stations, Alpha Broadcasting owns and operates the exclusive Bing Lounge.
Peak Broadcasting LLC, is a “new generation” radio broadcaster. Formed in 2006 to super serve local, growing communities throughout the Western US, Peak develops market leading, creative, quality audio programming, breakthrough marketing, focused advertiser solutions, and innovative media technology.

Alpha Broadcasting, headquartered in Portland, Oregon was formed by Larry Wilson, Bob Proffitt and Endeavour Capital. Wilson founded Citadel Communications Corporation, and has now turned his attention to the Portland market, and has chosen Platformic to forge their web brand towards new horizions.
As Canada’s oldest public radio, and with one of the most diverse music libraries in the country, CKUA is Alberta’s premier eclectic radio station. Their online brand in now in the hands of Platformic, and is flourishing since making the switch in late 2010.
Broadcast Company of the Americas (BCA) thinks it is vital their websites serve as the perfect complement to their on-air product, which means keeping content fresh and relevant to the message listeners are hearing.
Platformic is the platform of choice to develop and manage new websites for eight of the Lincs FM Group radio stations in the U.K. Platfomic was chosen by the leading local independent broadcast family for its flexibility and broad feature set, including the ability to incorporate blog feeds and social networking and facilitate network content sharing, all at a reasonable cost and short time to market
Local independent broadcast family LMA joins growing list of broadcasters using Platformic to create and manage custom online properties, create social media environments and maintain professional standards
Four R Broadcasting stations KDCD and KMDX both employ Plaformic to create a rich user experience for their diverse listenership and visitors.
Here at the Platformic blog it's a pretty loose forum. While I don't really think that anyone is going to post a blog about their cats (well, maybe Eric might ...) we post about a range of stuff that might be of interest to a client of a CMS or someone looking to work on websites and although Platformic does not provide graphic design services we do work with a host of people who might be interested in graphics and for certain who at some times might use Photoshop so I wanted to share something that I learned today which blew me away (and I have been using Photoshop for 15 years now!)
Google recently announced that it has acquired a social RSS service called Postrank which is a huge indication of their commitment to their social strategy. It doesn't take a genius to figure out that this move is an indicator that social media and services continue to have a very big impact on the web as we know it today. The future will surely continue down the social road.

So what does Postrank do anyway? Here's a quote straight form their web site on the subject:

"Our platform tracks where and how users engage, and what they pay attention to " in real-time. PostRank social engagement data measures actual user activity, the most accurate indicator of the relevance and influence of a site, story, or author."
As sure as the sun will rise in the morning, your site users are going to end up hitting a 404 error page at some point or another. But what you provide them when they hit that pages can actually tell a lot about your site, and can help turn your what is technically a fail for the user into a win, if done properly.

By definition (remember when definition was pulled from encyclopedia rather than wikipedia? I guess I am dating myself somewhat here), a 404 page is:

"The 404 or Not Found error message is a HTTP standard response code indicating that the client was able to communicate with the server, but the server could not find what was requested. 404 errors should not be confused with "server not found" or similar errors, in which a connection to the destination server could not be made at all. A 404 error indicates that the requested resource may be available again in the future."